This privacy policy applies to the website owned by Fun London Tours. We respect your privacy, which is why we have taken the time to disclose our information collection practices and our privacy policy.
1.0 Our core beliefs regarding user privacy and data protection
2.0 Relevant legislation
Along with our business and internal computer systems, this website is designed to comply with the following legislation with regard to data protection and user privacy:
This site is operated from the United Kingdom. Where we provide services internationally, we aim to handle personal data in accordance with applicable data protection laws.
3.0 Personal information that this website collects and why we collect it
This website collects and uses personal information for the following reasons:
3.1 Site visitation tracking
Like most websites, this site uses Google Analytics (GA) to track user interaction. We use this data to understand how visitors use our website, including the number of visitors, the pages they view and how they navigate through the site.
Google Analytics may collect information such as your general location, device, internet browser and operating system. This information does not personally identify you to us.
Google Analytics is only activated after you provide consent via our cookie banner. If you choose to deny cookies, Google Analytics will not track your visit.
We consider Google to be a third party data processor. GA uses cookies to function, details of which can be found in Google’s own documentation and privacy policy.
3.2 Contact forms and email links
This website does not currently use contact forms to collect personal data.
If you choose to contact us directly via email, any information you provide will be used solely for the purpose of responding to your enquiry and will not be shared with third parties unless necessary to fulfil your request.
3.3 Email newsletter
If you choose to subscribe to our email newsletter, the email address you provide will be processed by
Mailchimp may process your data outside the UK/EEA in accordance with their own privacy policies.
You can view their privacy policy here:
3.4 Testimonials
We may display testimonials or reviews sourced from third-party platforms such as TripAdvisor.
Where such content is embedded or displayed on our website, those platforms may collect data in accordance with their own privacy policies. We consider these platforms to be third party data processors.
3.5 Videos
This website may display embedded video content from third-party platforms such as YouTube.
When you interact with embedded video content, these platforms may set cookies and collect data about your usage in accordance with their own privacy policies. We consider these providers to be third party data processors.
Where available, privacy-enhanced settings may be used to limit data collection before interaction.
Fun London Tours may also take photographs or videos during tours for use in marketing materials, including our website, social media and newsletters. Where individuals are identifiable, we will seek appropriate consent before capturing or using such content.
3.6 Payment Processors
All bookings are processed via FareHarbor, a third-party booking provider. When you make a booking, your personal data, including payment information, is collected and processed directly by FareHarbor. We do not store or process payment details on this website.
3.7 What data we gather & how we use it
We do not collect personal data directly through this website, except where you choose to provide it via third-party services.
The types of data that may be processed are:
We use this data for the following purposes:
We do not sell, rent or trade your personal data to third parties.
3.7 Retention Policy
Booking and gift voucher data is processed and stored via FareHarbor in accordance with their retention policies and our operational needs, including responding to booking amendments, rescheduling, refund requests and customer support enquiries.
3.8 Right to Erasure
f you would like to access, correct or remove personal information, please email us at matt@funlondontours.com. We will respond in accordance with applicable data protection law.
4.0 How we store your personal information
We do not currently store personal data directly through forms on this website.
Booking-related personal data is handled through our third-party booking provider, FareHarbor.
5.0 About this website’s server
This website is hosted on servers located in the United Kingdom and managed by a third-party hosting provider.
The hosting provider implements a range of security measures designed to protect data and maintain service availability. These may include:
Full details of our providers data centre please contact us: info@funlondontours.com
6.0 Our third party data processors
We use a number of third parties to process personal data on our behalf. These third parties have been carefully chosen and all of them comply with the legislation.
7.0 Data Breaches
We will report any unlawful data breach affecting personal data where we are legally required to do so.
8.0 Changes to our privacy policy
We may update this privacy policy from time to time to reflect legal, technical or operational changes. We recommend checking this page occasionally.